Another Try

We collaborated again with Sid Lee for Loto-Québec’s "2e Chance Voyage" campaign, providing end-to-end Creative Direction. Our team handled the entire visual package, including original design, custom illustrations, 3D modeling, and dynamic 3D animation. We crafted a visually rich, energetic sequence that uses Gimmick’s distinct motion style to depict dream travel destinations, making the lottery's second chance prize feel immediate and exciting.