You can’t live in Montreal and not have a soft spot for the absolute madness of a Sloche campaign.

Client

Couche-Tard

Année

2023

Résumé du projet

We teamed up with Havas to bring a fresh, kinetic energy to one of Quebec’s most iconic and irreverent brands: Sloche. The goal was to capture the chaotic, colorful, and "unfiltered" spirit that fans have loved for decades while modernizing the visual language for a new digital audience.

L'équipe de rêve derrière le concept.

Étiquettes
Crédits

Agency : King Ursa

PEPSI SPECIAL EDITION
PEPSI SPECIAL EDITION
Tennocon
Tennocon
Tennocon
Tennocon
The Heart of Rugby
The Heart of Rugby
GIMMICK REEL
GIMMICK REEL
HAWK EYE
HAWK EYE
Dang, you're in a Gang
Dang, you're in a Gang
DROPS HIGHLIGHTS
DROPS HIGHLIGHTS
Unhinged Circus
Jolly Ranchers
Unhinged Circus
Jolly Ranchers
The Next Generation
American Apparel
The Next Generation
American Apparel
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