A street ready mixed media showcase for Heinz and its bold Vintage Drip apparel

Client

Heinz

Year

2023

Project Summary

For Heinz Vintage Drip, we built a mixed media piece blending live action, photography, energetic type animation and collage inspired textures. The film captures a raw urban mood with handheld style shots and spontaneous lifestyle moments that highlight the clothing line built around the iconic ketchup detail. The result is a fashion forward visual treatment that feels modern, creative and unmistakably Heinz.

BROUGHT
TO YOU BY THE
GIMMICK CREW.

Credits

Agency: Rethink
Live Action Director: Nikki Ormerod (Undivided Creative)

When Hobbies Take Over
Meta
When Hobbies Take Over
Meta
The Heart of Rugby
Canterbury
The Heart of Rugby
Canterbury
The Next Generation
American Apparel
The Next Generation
American Apparel
DROPS HIGHLIGHTS
DISCORD
DROPS HIGHLIGHTS
DISCORD
GIMMICK REEL
GIMMICK
GIMMICK REEL
GIMMICK
PEPSI SPECIAL EDITION
PEPSI
PEPSI SPECIAL EDITION
PEPSI
Unhinged Circus
Jolly Ranchers
Unhinged Circus
Jolly Ranchers
HAWK EYE
GIMMICK
HAWK EYE
GIMMICK
Best Coke Ever
Coca Cola
Best Coke Ever
Coca Cola
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