We partnered with the legendary team at Cossette to create a dynamic retrospective celebrating the agency's storied history and its evolution into a global creative powerhouse.

Client

Cossette

Year

Project Summary

We leaned heavily into a mixed-media 2D/3D approach, treating every historical milestone with a fresh, kinetic energy so it never felt like a static museum piece. It was a meticulous process of curation and motion—balancing reverence for the work with the signature "Gimmick" edge. For our Montreal-based team, this wasn't just a project; it was a celebration of the creative lineage we are proud to be a part of.

The dream team behind the gimmick.

Credits

Agency : Cossette

The Next Generation
American Apparel
The Next Generation
American Apparel
GIMMICK REEL
GIMMICK
GIMMICK REEL
GIMMICK
Youth Wellness
TikTok
Youth Wellness
TikTok
Dang, you're in a Gang
ALERT
Dang, you're in a Gang
ALERT
Unhinged Circus
Jolly Ranchers
Unhinged Circus
Jolly Ranchers
Best Coke Ever
Coca Cola
Best Coke Ever
Coca Cola
No Small Dreams
Porsche
No Small Dreams
Porsche
Feed your Wild Side
Jack Link's
Feed your Wild Side
Jack Link's
Crunch into Chaos
Havoc
Crunch into Chaos
Havoc
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