A playful 3D story reminding young users to step away and live beyond the screen

Client

TikTok

Year

2025

Project Summary

For TikTok’s Youth Wellness initiative, we created a full 3D masterpiece that follows a phone with quirky humanoid traits as it encourages its user to take healthy breaks. The character comes to life when the device is set aside, reading, resting, and enjoying small moments. With warm storytelling and expressive animation, the film promotes balance in a way that feels friendly and relatable.

BROUGHT
TO YOU BY THE
GIMMICK CREW.

Credits

Agency : Akcelo
Audio : Boombox

When Hobbies Take Over
Meta
When Hobbies Take Over
Meta
Dang, you're in a Gang
ALERT
Dang, you're in a Gang
ALERT
PEPSI SPECIAL EDITION
PEPSI
PEPSI SPECIAL EDITION
PEPSI
DROPS HIGHLIGHTS
DISCORD
DROPS HIGHLIGHTS
DISCORD
Crunch into Chaos
Havoc
Crunch into Chaos
Havoc
GIMMICK REEL
GIMMICK
GIMMICK REEL
GIMMICK
The Heart of Rugby
Canterbury
The Heart of Rugby
Canterbury
Feed your Wild Side
Jack Link's
Feed your Wild Side
Jack Link's
No Small Dreams
Porsche
No Small Dreams
Porsche
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