Cantebury
The Heart of Rugby
A fearless mixed media tribute to the spirit and culture at the heart of Irish rugby
Client
Cantebury
Year
2025
Project Summary
This mixed media film brings the soul of Ireland forward with bold visual energy shaped around the cultural heartbeat of the IRFU. We blended photography, live action, and textured animation to create a piece that feels raw, emotional, and grounded. Every frame was crafted to honor the identity, pride, and intensity that define the heart of Irish rugby.
The dream team behind the gimmick.
Credits
GIMMICK REEL
GIMMICK
Redraw Your World
Cartoon Network
Tennocon
Tennocon
Switching Gears
Meta
No Small Dreams
Porsche
Best Coke Ever
Coca Cola
The Next Generation
American Apparel
Youth Wellness
TikTok
Feed your Wild Side
Jack Link's
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